How long does it take to rank a new site? Eight months
Month-by-month clicks for a new site from launch to 16,410 a month, including the four months that looked like failure and were not.
Writing
There are not many of these, on purpose. The book this site is built around records that 74 blog pages produced 2.15% of its traffic, so publishing forty thin posts here would contradict the one thing we claim to have learned. What gets published instead: a number nobody else has measured, a technical write-up, or one objection handled properly.
What is a good CTR by position? A measured curve
Click-through rate by position, measured on 410,000 non-brand impressions, and why the industry tables everyone quotes mislead.
Deindexed for 31 days: what it actually looks like
A site vanished from Bing for 31 days (0 clicks, 1 impression) while Google had its best month ever on the same pages. The daily data.
Your click-through rate is falling because you are growing
CTR fell from 29.25% to 2.72% while clicks rose 529×. How to tell a healthy CTR decline from an actual problem, using your own data.
Analyse a Search Console export without uploading it
Every GSC tool wants an OAuth grant or a file upload. How to run the same twenty diagnostics locally, with the code and the reasoning.